Swiss International poster

Late Modern poster

Early Modern poster

On the left is an image of Frank Lloyd Wright's architecture which is a private house, and on the right is an image of Antonio Gaudi's work.








Frank Lloyd Wright was greatly influenced by his upbringing, due to the events he experienced as a child, he had a deep love of nature and was very individual. His parents always encouraged him to be a free thinker and individual.

When he was just 13 years of age he witnessed the collapsing of the state of Wilsconsit Capitol building, he had difficulty sleeping for weeks as he tried to work out why the tragic accident occured. it was later found it was due to the lack of support from the pillars holding up three stories. Both the builder and architect reglected to test the pillars before hand.

Frank Llyod took this as a lesson and therfore his greatest factor which Wright put forth in his philsophy of organic architecture was safety.

Louis Sullivan was the only acrchitect that Wright would acknowledge had an influence on him "form follows function".

Antonio Gaudi is also a very talented architect however was influened by very differnt things, he was srongly influenced by medievil books and gothic styles.

He had a strong belief that architctural styles did not necessarily depend on the aesthetic ideas but instead were heavily influenced by political and social affairs.

He was heavily impressed with the new Art Nouveau style which replaced the riidity of straight lines.

Joan Martorell was a talented architect who became a strong influence of Gaudi's life, who was the person to suggest to Gaudi to take over the project of ‘Temple Expiatori de la Sagrada Familia.’ as an extremly relgious man he dedicated 43 years to the contruction of the temple.

Jessica Alba

This is a design set out to make a statement. She is trying to achieve the result by stating if you do not vote in the election you are only silencing yourself...

Design is a behaviour

Mesa design

I found this image on www.mesacar.multiply.com, advertising a car. The design has a very feminine feel to it by the colours as well as the pattern of swirls in the background. The design has a playful, fun and trendy feel to it by really only using one colour but different tints of it.

The circles on the floor slope in to direct your eye to the car which is the main focus as well as the swirls which then lead the eye to look at the logo and additional infrmation about the product.

The typography used isn't very visable at first glance untill your eye follows the design to read it.

I like this design as it achieves its goal to advertise the car as it reflects the target market which would be females due to the feminine design.

Ipod cover

Ben 10 advertisment

I found this advertisement in Kmart, in the children's clothing section. This was placed on top of the Ben 10 clothing rack, its aim is to get both parents but mainly children to see the poster and want to go closer to look at it which then forces them to look at the Ben 10 clothes range.

I was attracted to look at it as my nephew is a big fan of this show, so I naturally wanted to know what it was.

This piece is loud and bold which suits its target market as the show is based around aliens.

The ray bands are transparent allowing you still to see the alien clearly but still see the effect of the watch. The design is very busy and is hard to quickly follow. The first things to catch the eye are the alien and the Ben 10 logo which then makes your eye try to follow the page around.

the Typography (Kmart has been taken over by aliens) has a white glow around it to make it clearer to read. The design in general is casual and spontaneous and is very loud.

I am not a very big fan of how the design looks, I don't like how they used the typography they used different type faces which didnt create unity within the design. Overall however I believe it would appeal to its target market in catching their attention to want to see more.

Week 2 McCafe

I found this piece of graphic design at a McDonalds drive through, advertising their McCafe. It is an outdoor advertisement that looks fun. Its functions is to make the food the sell in their McCafe look appetising and make people want to go purchase it. The design is sectioned into 5 panels each showing a different item on their menu, they have designed it so it has a full image of the product as well as a square showing a close up, this allows the customer to see the full view as well as enjoy what it looks like close up as if you yourself were to be eating it. They have put a transparent white over the close up to attract your eye to it so you can quickly take in all parts and enjoy the trendy design without it being to difficult to see all parts. The brown strip down the bottom curves around and follows the type to again attract your attention. The type has a more casual feel to make it look less formal. I was attracted to this piece as it was well balanced and had a fun fresh feel about it to successfully advertise their McCafe.